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DAVID RUTT

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Review: eMusic - first impressions

Thu Sep 14, 2006 9:00 AM EDT
entertainment, music, mp3, itunes, subscriptions, independent-music, emusic, legal-downloads
By David Rutt
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I'm not a fan of iTunes. There are a number of reasons for this, but these are mostly related to the fact that I own an iRiver and not an iPod so I'm effectively unable to use their store to download music. I also think that the music on there is too expensive and too restricted by Apple's Fairplay DRM. I also can't use it at home seeing as I'm one of those geeky Linux types.

I'm sure that I'm missing out here though. It's the biggest source of legally downloadable music and as I'm not too kean on downloading music, burning it to CD and then re-ripping it how am I supposed to get hold of music to play on my media player of choice?

Well, I could buy CDs from CD-WOW or Amazon of course and then rip them myself. I do like to own the physical disk, including the artwork, and so this is how I've done this in the past. It does take time though, and I'm still less than half-way through ripping my collection. So perhaps I should be looking at some other legal download services?

I have absolutely no intent on using Kazaa Premium. I'm not even going to link to their website, as their adverts on Newsvine have been driving me crazy with the obtrusive use of flash and occasional attempts at sending me a Winfixer pop-up. There is a more popular alternative and this is eMusic.

So, who are they and what are they about? From their "about" page:

eMusic is the worlds largest retailer of independent music and the worlds second-largest digital music retailer overall, offering more than 1.4 million tracks from more than 4,000 independent labels spanning every genre of music. A subscription-based service that allows consumers to own, not rent their music, eMusic is the largest service to sell tracks in the popular MP3 format the only digital music format that is compatible with all digital music devices, including the iPod®. eMusic targets and successfully direct-markets to consumers who are interested in music outside the commercial mainstream, dramatically expanding the sale of catalogue typically known as "the long tail." Since Dimensional Associates acquired eMusic in 2003, the company has more than tripled its subscriber base.

iTunes this is not. If you want to get the latest downloads from Madonna, U2 or Mariah Carey then you're going to be better off using iTunes. There are no major labels here, but there's a huge collection of independent music from just about any genre that you can imagine. There are some big names there, such as Franz Ferdinand and Arctic Monkeys but the majority of tracks are from less well-known bands and artists.

This doesn't mean that there isn't quality of course, it's just that they're not being pushed by a major label. There's some good stuff here, and you can be guided to some downloads by the eMusic editorial staff through their reviews or you can search by artist or genre. The site allows user reviews too, so you can get an idea of whether a certain band are any good or not, or you can listen to a sample first.

eMusic is a subscription service so you pay a certain amount every month and they allow you a number of downloads in that time. It's also only recently launched in Europe despite being an old warhorse of music downloads in the US. Here are some more details from their site:

eMusic has been operating in the US since 1998 and is second only to iTunes in the number of downloads sold, with an 11% year-to-date US market share (NPD Group). Since August, 2005, the company has doubled its subscriber base, selling more than 85 million tracks in the last 36 months alone.

eMusics European sites will follow the same business model as their US counterpart and offer a subscription-based service, allowing members to download tracks for substantially less than they would pay for other download services. eMusic offers 25 free downloads at sign-up, and its subscription pricing gives music lovers an inexpensive, low-risk way to discover great new music.

* eMusic Basic: £8.99/ 12.99 per month/40 downloads - that's 22p/ 0.32 a song

* eMusic Plus: £11.99/ 16.99 per month/65 downloads - that's 18p/ 0.26 a song

* eMusic Premium: £14.99/ 20.99 per month/90 downloads - that's 17p/ 0.23 a song

So, downloads are cheap, if you use up all your downloads, but you really have to be interested in digging through some less popular stuff. This is fine for me as I'm looking to expand my musical horizons. So far I've downloaded a few tracks by Miles Davis and a Muddy Waters Tribute. I'll be downloading a Stabbing Westward album next and looking through more blues, jazz, indie rock and metal stuff over the coming months.

Users start off with 25 free downloads in a 14 day trial period and there's nothing stopping you using up your trial and then cancelling your subscription. I'm going to be trying it out for a while I think - there's plenty of stuff I want on there and I can hardly pass up the opportunity to own this new/old music at these prices.

The best thing, for me, is that the downloads are in a DRM-free MP3 format and so I'm unrestricted with my usage of these files. They won't expire on me or refuse to load onto my player. The quality is good enough - loss-less would be even better for true audiophiles but perhaps these will come along later.

Music needs to be downloaded via the eMusic download manager. This converts the files into MP3 format and sorts them out for you into nice directories. I couldn't get this to work on my work XP laptop due to restrictions in place with the corporate firewall, so be warned if you're accessing the internet via a similar method. There may be ways around this but the FAQs are not particularly useful. You can contact them for help of course, something I've not tried yet. I can use the service at home on my Ubuntu box by using a thrid-party application called eMusic/J - it works really well for me so Linux users won't be left behind.

The site itself is nice enough. It's hardly ground-breaking web design but it's easy to navigate and there are some nice community features. It's early days for us European customers but the facilities are there for user reviews, fora and playlists.

Conclusion

US customers of eMusic may very well be used to their service by now, but us Europeans are new to it. From what I've seen so far the music selection is good, if limited to Independent artists, and it's definitely worth signing up for if you're willing to push the envelope a bit with your musical tastes. The music is cheap and DRM-free, two features that are very important to me.

We shall see how successful they become.

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  • Public Discussion (10)
mike3k

I use both eMusic & iTunes Music Store, but whenever possible I try to buy from eMusic since I prefer not having DRM-protected files. Unfortunately their selection is very limited, although I've found lots of Bollywood, Ethiopiques series, older punk rock, and indie stuff I like.

  • 1 vote
Reply#1 - Thu Sep 14, 2006 10:22 AM EDT
Jeremy Seago

eMusic is perfect if you're fed up with pop music and want something different. I think the selection is great. Most of the songs sold on eMusic aren't even available through iTunes, let alone available for a competitive price.

  • 2 votes
Reply#2 - Thu Sep 14, 2006 11:50 AM EDT
néb

It still cannot beat the ownership of the actual CD. But for convenience, or for an individual title it's the method of choice for me. I find iTunes a little too top-40 savvy. Just a fact I read that illustrates this is: 95% of iTunes' revenue comes from the same 5% of content.

eMusic is for those that want to be different.

  • 1 vote
Reply#3 - Thu Sep 14, 2006 2:29 PM EDT
RichardG

I really don't trust DRM, but I don't like subscribing to things that I might not use. Like £40 a month gym that you never manage to drag yourself to. Think I'll stick to CDs for now, but this does seem like a good service. I might subscribe for a month and then quit (just like the gym).

  • 1 vote
Reply#4 - Tue Sep 19, 2006 9:13 AM EDT
David Rutt

Well, that's pretty much what I'll be doing once I've tried it out. If I'm not going to use all my downloads then I'll unsubscribe but as there's plenty on there that I'd like then I may as well get some use out of it for a bit.

Looking good so far.

  • 1 vote
#4.1 - Tue Sep 19, 2006 9:48 AM EDT
Reply
Mike B

Sounds very good. I might have to try this out as it sounds like my kind of service. I can get new CD's at Tesco for £10 so paying £1 a song isn't my idea of a better alternative. I'm also a firm fan of 'the musicians getting the money they deserve' and all that indie stuff. If a band I like is in the UK then I'm usually always there to see them, but paying £10 for a CD is robbery. Hell, paying £1 for an MP3 (which isn't even an MP3, and is heavily restricted) is very expensive. I'd be more than willing to pay 50p for a song with advertising.

  • 2 votes
Reply#5 - Tue Sep 19, 2006 10:45 AM EDT
David Rutt

Mike, rather than increasing Tesco's profits you can buy current UK chart CDs from CDWOW from £7.99 postage included. I never buy a CD unless it's discounted, or it's from an independant store like selectadisc. I like my value for money, and eMusic certainly seems to provide that!

Give it a go and see. You can always cancel your subscription after your initial 25 downloads and not pay a penny.

  • 1 vote
#5.1 - Tue Sep 19, 2006 10:57 AM EDT
Mike B

People actually buy chart stuff?!

I can't say I'm really into chart stuff. I only really shop at Tesco when I'm looking for indie stuff like Razorlight (the latest one I got from there). I doubt I'd be able to find anything I like like Relient K, Killswitch Engage, or The Fold at Tesco (or many other music retailers). Online is usually my only choice for certain CD's, which is nice, but you still have to wait a few days before it gets to your door. I'm terribly impatient.

I'd love to give the indie scene a try, but the independant music stores in my area are horrible. All terrible for rock music, or are closing down due to no business. eMusic sounds very interesting, but there's still no real incentive to use it. I can't even check what songs they have available on their service without having to register for a trial. The music on there might not even be what I'm looking for.

  • 1 vote
#5.2 - Tue Sep 19, 2006 11:10 AM EDT
David Rutt

Ah, I didn't know you couldn't browse without logging in - that's a pity.

Nice to see that you're a bit of a metalhead. A quick browse shows that they have a large metal collection that includes a lot of terrible 80s hair metal but also some Ministry, Sepultura, Sevendust, Saxon (yay!), Napalm Death and 1693 others in the Metal genre.

To be honest it's a bit scattered about but there's plenty of choice of rock, metal, indie, blues, jazz etc etc. Much of it is a bit crap, much like iTunes, but there's some good stuff there.

I understand the reluctance to enter card details for a trial and I do think that you should be able to browse the site without registering. Bit of a downer that.

    #5.3 - Tue Sep 19, 2006 11:22 AM EDT
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